Would you please define "influence" in your campaign headings

Hi Cathy -- Thanks for asking!

In the Filter Settings you'll find a slider called Influence Ratio.

This is the more verbose version of the header in the campaign listing, you're referring to.

We calculate Influence as the ratio of Followers to Following.

In other words, a profile with more followers than it is following has an influence > 1.

A profile with fewer followers than it's following has an influence less than 1.

If you follow exactly as many profiles as are following you, then your influence calculates as 1.

This can be useful in segmenting what kinds of Twitter users you want to be connected with.

Hope this helps!